Naivas Supermarket top officials cutting cake to mark the unveiling of the newest branch.
Dominating the retail landscape in Greater Eastern Africa, Naivas makes a triumphant return to the iconic Thika Road with its 103rd store, marking the second opening this year.
Just a month ago, the retail giant celebrated the inauguration of its 102nd branch at Mwanzi Market along Mwanzi Road in Westlands.
The newest addition solidifies Naivas’ presence in the Thika Road region, boasting a total of 12 branches that encompass all store formats.
Strategically located in a mixed-use development, the new outlet harmoniously coexists with various complementary businesses, including a renowned multinational fast-food chain and a petrol station. This symbiotic relationship ensures a holistic shopping experience for every customer.
Beyond catering to diverse needs, the establishment offers easy accessibility from the highway, allowing shoppers to seamlessly continue their journey.
Of paramount importance is the well-stocked inventory, featuring a diverse array of quality products ranging from fresh produce to commodities and fast-moving consumer goods.
Andreas von Paleske, Chief of Strategy at Naivas, expressed confidence in the groundbreaking achievement, noting,
“We are charting unexplored territory as the first supermarket in the country to surpass 100 branches. This success story, rooted in the strong foundations laid by the Mukuha family and fortified by strategic partnerships, will undoubtedly be etched in history and research papers for generations to come.”
“Leading a consortium of investors, IBL, with a legacy spanning 190 years of a successful global family business, strengthens Naivas’ corporate governance. “Our mission has always been to provide a world-class shopping experience, standing shoulder to shoulder with global brands. True to our roots, anyone who walks into our outlets experiences authentic Kenyan hospitality. In keeping with our promise to ‘saves you money,’ we remain committed to offering relief to Kenyans during these challenging times,” remarked Peter Mukuha, Chief of Strategy at Naivas.
As the retail giant looks ahead, upcoming outlets in Lang’ata and Buruburu are on the horizon, promising continued growth and a commitment to delivering exceptional value to customers.
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